Objectified - A documentary film by Gary Hustwit

Objectified - A documentary film by Gary Hustwit

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Objectified £15.00


Objectified - A documentary film by Gary Hustwit

"Objectified" is a feature-length documentary about our complex relationship with manufactured objects and, by extension, the people who design them. In his second film, director Gary Hustwit ("Helvetica") documents the creative processes of some of the world’s most influential product designers, and looks at the creativity at work behind everything from toothbrushes to tech gadgets. "Objectified" is about the people who re-examine, re-evaluate and re-invent our manufactured environment on a daily basis. It’s about personal expression, identity, consumerism, and sustainability. What can we learn about who we are, and who we want to be, from the objects with which we surround ourselves?

Paola Antonelli (Museum of Modern Art, New York)
Chris Bangle (BMW Group, Munich)
Ronan & Erwan Bouroullec (Paris)
Andrew Blauvelt (Walker Art Center, Minneapolis)
Tim Brown (IDEO)
Anthony Dunne (London)
Dan Formosa (Smart Design)
Naoto Fukasawa (Tokyo)
Jonathan Ive (Apple, California)
Hella Jongerius (Rotterdam)
David Kelley (IDEO)
Bill Moggridge (IDEO)
Marc Newson (London/Paris)
Fiona Raby (London)
Dieter Rams (Kronberg, Germany)
Karim Rashid (New York)
Alice Rawsthorn (International Herald Tribune)
Davin Stowell (Smart Design)
Jane Fulton Suri (IDEO)
Rob Walker (New York Times Magazine)

75 minutes + 60 minutes of extras
Language: English, German, French, Dutch and Japanese. English subtitles.

DVD Extras:
- One hour of additional designer interviews
- 16x9 widescreen presentation, from the original high-definition master
- Booklet with liner notes by director Gary Hustwit


"You may not ever think about what kind of planning goes into designing simple, everyday things like toothbrushes, wastebaskets or hedge trimmers, but after seeing this movie, you will never look at any one of those objects the same way again." – Wired

"Witty, engaging and exquisitely crafted" – Variety

"The clarity of Hustwit's approach, and the unabashed frankness of his curiosity, are just the qualities you want in a documentary filmmaker. Hustwit has clearly asked these designers the kind of straightforward questions that elicit thoughtful, if sometimes complicated, answers." – Salon.com